Monday was my last day at TechCrunch, after more than four years and 4,000 posts. This blog is my new home on the Web. I’m keeping it simple. Just a WordPress blog where I will write about startups, technology, and media.

This is a personal blog. It is not a professional news site. I don’t plan to hire any other writers. I don’t even expect it to be my main project (but it is the first one I can share publicly). It will be personal in that I will be writing more for myself than to please readers, but if I please some of you along the way, all the better. I will use it to work through some ideas about media and technology, and as a sounding board, which I hope will inform other projects.

In a way, I am returning to blogging’s personal roots. But on the internet, the personal is very public, which is what originally made blogging interesting. Some of that got lost along the way as blogs became news sites. (Yes, I am partly to blame for that). News sites operate by their own logic which is hard to escape.

I won’t be chasing news here, although I might break some now and then. I am going to write about things I care about. Maybe some of you will care about them as well. What makes a good startup? Where is the nexus of mobile and social? What happens to media in a post-PC, post-TV world?

This will be my TechStream (the sub-title of this blog) because for me media and technology flow together. Over the past few years, media has become dominated by realtime streams—Twitter, Facebook, Instagram, and so on. Media is increasingly consumed as streams of information. Also, more generally, here is where I will publish my stream of thoughts on tech.

No pressure, no deadlines, no noise. All signal.

Photo credit: Audrey